Multimedia Sales Manager
NOTICE OF JOB OPENING FOR
Job Overview: Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households. We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
ABOUT WLBT WLBT-TV is the #1 rated local TV broadcast and digital media in Central Mississippi. We are the dominant NBC Affiliate that consistently produces award-winning local news coverage. Jackson, MS is market #92 with a 24-county DMA. Jackson, MS is Mississippi's largest TV DMA, serving as the state capital, with several local universities, and home to the largest medical facilities in the state, including the prestigious University of Mississippi Medical School. Jackson is located within a short drive from beautiful Gulf Coast beaches, New Orleans, Memphis, Birmingham, Nashville, Dallas, and Atlanta. If you love SEC sports, we have four schools (Ole Miss, Mississippi State, Alabama, and LSU) less than three hours away. And Saints, Pelicans, and Grizzlies fans are an easy three-hour drive from NOLA and Memphis. The Jackson metro is the economic hub of Mississippi and a great place to work, live, and raise a family.
JOB SUMMARY WLBT-TV in Jackson, MS, is looking for an energetic, forward-thinking digital leader to help drive our next chapter of growth as our Multimedia Sales Manager. This organized and creative professional will help lead our digital sales efforts and work in tandem with the Director of Sales on business development for the station, specifically championing digital sales. The ideal candidate: - Has 5+ years of digital sales experience and/or digital agency experience (preferred) - Has experience in SEM, AT, and Streaming TV (these are our top sellers) - Brings hands-on experience with Google Analytics 4 (GA4); certification is a bonus - Knows how to put smart, data-backed recommendations together for high-end clients and then execute and optimize digital campaigns to deliver results - Has a proven track record of growing market share, building successful client partnerships, coaching and training a local team, and staying relevant in the ever-changing digital and broadcast landscape - Is goal-oriented, driven, and able to motivate the local sales team to achieve their individual sales goals - Can manage multiple projects, communicate across departments, and ensure projects and campaigns are executed exactly as proposed and sold - Is extremely organized with strong time management skills - Brings energy, curiosity, and a forward-thinking mindset to the role every day - This position is an excellent opportunity to open other doors within the company in future years. For the right candidate, moving accommodations are available.
Duties/Responsibilities include, but are not limited to: - Driving digital revenue growth and achieving revenue targets with a focus on new local direct business - Providing digital training, tools, and guidance to the sales team to keep them sharp and ahead of the curve - Assisting Multimedia Executives in presenting, pitching, and closing business with a strong digital story - Developing compelling sales presentations and collateral using up-to-date research, data, and insights - Maintaining campaign tracking, delivery, optimization, and reporting to ensure campaign success and client satisfaction - Working at a partnership/consultative level as an expert in digital advertising with a Multimedia Executive and advertisers, turning client goals into actionable digital strategies - Recruiting and hiring - Exceptional skills in recruiting, coaching, and training sellers - Achieving digital and broadcast sales objectives, building strong relationships, communicating clearly, and the ability to forecast, manage budgets, and execute a strategic plan are critical - Ability to manage multiple projects, stay extremely organized, and use great time management If you are a critical thinker who possesses a strong work ethic and the desire to lead a “seasoned” sales staff at a first-class organization—and you love bringing new, innovative, digitally driven ideas to work—please apply and attach a cover letter
QUALIFICATIONS/REQUIREMENTS - A bachelor's degree from a four-year college or university or equivalent is preferred - Minimum of 5 years of prior experience in broadcast sales or equivalent digital sales/digital agency experience preferred - 3 years of experience in managing a sales team, strategic planning, and a track record of growing revenue is preferred
Please apply online at https://gray.tv/careers#currentopenings and attach resume.
Additional Info Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Vacancy Type: Full Time Date Posted: 12/29/2025
Closing Date: 03/31/2026
City: Jackson – 39201 State: Mississippi